Classic PPC search advertising appeared to be the most effective way to immediately bring in new contacts and orders, but it was rejected due to technical problems with the old website. We had to look for a solution immediately and in a short time we managed to design and launch a new modern website with an interactive online inquiry system. Subsequently, we returned to Google Ads, started with regular communication on Facebook and with the creation of content for the blog and its distribution together with continuous SEO.
The result was not long in coming, after a few weeks from the launch of the new website, we had to turn off paid advertising, as WSD was unable to produce and fulfil orders.
So, we focused on long-term activities - SEO and local SEO, communication on social networks and work with the website.